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ZIMPLISTIC: EMPOWERING PEOPLE TO LEAD HEALTHIER LIVES

Epidemic diseases are no longer a prime concern for the society: it’s the lifestyle diseases that affect the well-being of our generation. Today, the statistics indicate that 70 percent of people suffer from lifestyle diseases owing to unhealthy eating habits. And this trend is likely to increase in the coming years if we choose to continue indulge in the same eating habits. Tilted as non-communicable diseases by WHO (World Health Organization), lifestyle diseases are by far the leading cause of death in the world, representing 63 percentof annual deaths.